BUYZ

📎 Investment Objective

The Franklin Disruptive Commerce ETF seeks to provide long-term capital appreciation by investing in companies that are positioned to benefit from disruptive innovation and technological advancements in the e-commerce and digital retail sectors.

✨ Key Features

• Focuses on companies driving innovation in e-commerce, digital retail, and related technologies
• Actively managed portfolio aiming to identify high-growth opportunities
• Provides exposure to the rapidly evolving digital commerce landscape
• Relatively new fund with limited performance history

⚠️ Primary Risks

• Concentration risk as the fund is focused on a specific industry sector
• Volatility risk as the fund invests in high-growth, innovative companies
• Lack of long-term performance history to evaluate the fund's strategy
• Potential for higher fees and expenses compared to broader market index funds

👤 Best For

The Franklin Disruptive Commerce ETF may be suitable for investors with a long-term investment horizon and a higher risk tolerance who are seeking exposure to companies at the forefront of the digital retail revolution. However, due to the fund's limited track record, it may be more appropriate for investors as a smaller satellite position within a diversified portfolio.